adidas is on a quest to take over the sneaker world and this past twelve months has been quite impressive. Especially, when it came to the quality of product they dropped in regards to their collaborative efforts. From their work with the Japanese streetwear brand, BAPE, to creating entirely new silhouettes with the likes of Ronnie Fieg adidas has been killing the game. Not to mention their celebrity collaborators in Pusha-T and Pharrell, how could the brand top their successful 2016 year?
By starting a brand new initiative that brings sneaker retailers around the world together for some new and old collaborations with the German sneaker empire. The biggest adidas Consortium sellers will become a part of a program officially being called the Sneaker Exchange. The first sneaker is set to drop this month and a collaboration will be dropping at least once a month.
Take a look at the promotional video above and check out the list of collaborators below and let us know which collabs you're looking forward to:
A Man Maniere
United Arrows & Sons